KB Toys, Inc. Web Site Privacy Policy

We know that your privacy is very important to you, and we value the trust you place in KB Toys, Inc. ("KB Toys," “we” or “us”) and the companies that KB Toys owns and operates (our "affiliates"). That's why we want to make sure that you understand how we use, share, and protect the information about you that you entrust to us.

This notice (this "Privacy Policy") describes what information we collect about you, how we collect it, how we use it, with whom we may share it, and what choices you have regarding it. This Privacy Policy is incorporated into and is a part of the Terms of Use of the KB Toys Web site www.KBclubhouse.com, and any related or any replacement sites, collectively, the “Sites”). We encourage you to become familiar with the terms of this Privacy Policy and our Terms of Use. KB Toys may change or update this Privacy Policy from time to time, so please check back periodically for changes.

By accessing and using any of the Sites, you agree that you have read and understand this Privacy Policy and you accept and consent to the privacy practices, and to any uses and disclosures of information about you, that are described in this Privacy Policy.

WHAT INFORMATION DOES KB TOYS COLLECT AND HOW IS IT USED? KB Toys gathers information about its customers that is needed to help provide better customer service, to personalize and continually improve your in-store shopping experience, to communicate offers on merchandise and services that we believe will be of interest to you, to improve and notify you of changes to our Sites, to help us manage our business and for other legitimate and lawful purposes. For these purposes, and in order to best serve you, we may gather the following types of information about you in the indicated ways:

Automatically-collected information: When you visit our Sites, we automatically or passively obtain some limited, non-personally identifiable information about you. For example, like many Web sites, our Sites use "cookies" (as further described below) that collect certain data, such as your IP address, browser type, domain name, and the specific pages on our Sites that you visit. This data is collected automatically and we use them in aggregate form to help us improve our Sites and your experience on our Sites.

Personal information you provide to us: If you choose to subscribe to our e-mail program, we ask you to voluntarily provide certain personally identifiable information about you. For example, as part of the subscription process, we may ask you to provide information such as your name and e-mail address, and you may also choose to provide us with information regarding your personal preferences (such as your interests, product preferences, and items that you have purchased in our stores). We may also retain any correspondence that you exchange with us or our representatives, such as any e-mails that you send to us or the content of any other types of communications.

Demographic and similar information you provide to us: Additionally, in order to provide you with goods and services designed to meet your needs, we may collect demographic information about you (such as your zip code, the location of the KB Toys store you most frequently visit, and the number of members in your household and their ages and genders), as well information regarding your purchase preferences. At times, we may combine this information with your account information (if any) and with information from third-party sources. Also, if you contact us for support or assistance in connection with using our Sites, we may use information about you or your system for purposes such as verifying whether your system meets the minimum requirements needed to use our Sites and our various services.

DOES KB TOYS USE COOKIES? "Cookies" are small pieces of information that are stored either in your browser or on your hard drive. KB Toys uses only "session" cookies. This means that we never store information on your computer and the information we do send to your Web browser is deleted when you close the browser. The cookies that we use allow us to make sure that only you can see your data and to provide you with a customized experience on our Sites, which we feel will be of value to you. Most Web browsers allow you to control the use of cookies. Please examine your particular browser for instructions on this functionality. Setting your browser to reject cookies may, however, prevent you from taking full advantage of our Sites and the materials that we make available on them. We do not currently use cookies to collect any personally identifiable information.

WHO DOES KB TOYS SHARE INFORMATION WITH? KB Toys does not trade, rent or sell personal information about you to others. We share customer information only with the other members of the KB Toys family of businesses, so that they can provide you with promotional offers that we believe will be of interest to you. The KB Toys family of businesses includes all of the affiliates of KB Toys, as well as other selected businesses with which KB Toys has a business relationship and that perform functions on our behalf. Examples of these functions include sending postal mail and e-mail, analyzing data, providing marketing assistance, and providing customer service for us. These selected businesses have access to personal information that we obtain about you only to perform their operational or support functions. They may not use this information for any other purposes, and they have all agreed to maintain the confidentiality, security, and integrity of this information.

We also may provide information to regulatory authorities and law enforcement officials in accordance with applicable law or to courts and others when we believe, in good faith, that the law requires it (such as pursuant to a subpoena or court order). We may also use and disclose information about you to establish or exercise our legal rights, to enforce the Terms of Use, to assert and defend against legal claims, or if we believe such disclosure is necessary to investigate, prevent, or take other action regarding actual or suspected illegal or fraudulent activities or potential threats to the physical safety or well-being of any person. In the event of a sale or other transfer of all or part of our businesses, we may share customer information related to that portion of our business with the buyer or acquirer as part of the transaction. Please rest assured, however, that other than as provided in our Privacy Policy, any personal information that we obtain through our Sites will be reported outside the KB Toys family of businesses only in aggregated forms that do not identify any particular individual.

DOES KB TOYS HAVE POLICIES REGARDING THE ONLINE ACTIVITY OF CHILDREN? Perhaps more important than our concern for your privacy is our concern for the privacy of your children who may be online. KB Toys is committed to protecting the safety and privacy of young people who use the Internet. We do not knowingly collect personally identifiable information from children under the age of 13, and we strongly believe that children should get their parent's or guardian's consent before giving out any personal information. Children should only use our Sites with the involvement of a parent or guardian.

WHAT CHOICES DO I HAVE REGARDING PERSONAL INFORMATION? When corresponding with us or our representatives, or when making a request for information, submitting information, or otherwise interacting with KB Toys or others through our Sites, you choose what information to supply, what questions to pose and comments to make, whether you wish to receive further information, and by what method of communication that information should be delivered to you. Please take care to share only such information as is needed or you believe is appropriate.

HOW CAN I UPDATE PERSONAL INFORMATION ABOUT ME? You can update personal information that you have shared with us by clicking here. You will be responsible for maintaining the confidentiality of your password and for all access and activity that occurs through its use.

HOW CAN I "OPT OUT" OF RECEIVING E-MAILS FROM KB TOYS? KB Toys may send you e-mails only if you “opt-in” and affirmatively choose to receive such e-mails. If you elect to receive e-mail notifications from us and later change your mind, you can simply “opt-out” by following the instructions included in any of our e-mails. You will be given the opportunity to opt-out in every e-mail that you receive from us.

HOW DOES KB TOYS PROTECT INFORMATION? KB Toys maintains reasonable procedures to protect the confidentiality, security, and integrity of information collected on or through the Sites. However, we cannot and do not guarantee that any such information, or that any transmissions to or from the Site, will be totally secure. Unencrypted Internet communications are not secure, and no security measures are impenetrable. Please immediately notify us of any breach of Site security, this Privacy Policy, or the Terms of Use of which you become aware.

WHAT ABOUT LINKED SITES? For your convenience, some hyperlinks may be posted on our Sites that link to other Web sites that are not under our control. We are not responsible for, and this Privacy Policy does not apply to, the privacy practices of those sites or of any companies that we do not own or control. We encourage you to seek out and read the Privacy Policy of each Web site that you visit. In addition, should you happen to initiate a transaction on a Web site that one of our Sites links to, even if you reached that site through one of our Sites, the information that you submit to complete that transaction becomes subject to the privacy practices of the operator of that linked site. You should read that site’s privacy policies to understand how personal information that is collected about you is used and protected.

WILL KB TOYS CHANGE ITS PRIVACY POLICY? As noted above, KB Toys may change or update this Privacy Policy from time to time. Notice of any such changes or updates will be given in the manner described in the Terms of Use, and a revised Privacy Policy will be posted on the Sites. However, regardless of updates or changes to our Privacy Policy, we will never use personal information you submit for a purpose that wasn’t permitted by our Privacy Policy that was in effect at that time without first providing you with an opportunity to opt-out of, or otherwise prevent, that use.

WHO CAN I CONTACT FOR MORE INFORMATION? We want to assure you that KB Toys is dedicated to protecting your online privacy. If you have any questions or comments about this Privacy Policy, please send us an e-mail at info@kbclubhouse.com, call us at 413-496-3000, or write to us at KB Toys, Inc., Attn: Internet Marketing, 100 West Street, Pittsfield, MA 01201.

ACKNOWLEDGEMENT BY ACCESSING OR USING ANY OF OUR SITES, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTAND, AND CONSENT TO THE PRIVACY PRACTICES, AND TO THE USES AND DISCLOSURES OF INFORMATION WE OBTAIN ABOUT YOU, THAT ARE DESCRIBED IN THIS Privacy Policy, AND YOU AGREE TO BE BOUND BY THE TERMS OF USE REFERENCED ABOVE.